{"id":255,"date":"2026-02-27T21:22:44","date_gmt":"2026-02-27T21:22:44","guid":{"rendered":"https:\/\/lapmkt.com\/?page_id=255"},"modified":"2026-03-21T15:54:47","modified_gmt":"2026-03-21T15:54:47","slug":"comunicacao-visual","status":"publish","type":"page","link":"https:\/\/lapmkt.com\/en\/inicio\/comunicacao-visual\/","title":{"rendered":"Visual Communication"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"255\" class=\"elementor elementor-255\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-09c165c elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"09c165c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;curve&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3d6dcf6\" data-id=\"3d6dcf6\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-84e0e25 elementor-widget elementor-widget-heading\" data-id=\"84e0e25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Visual Communication<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5ea65f elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget elementor-widget-heading\" data-id=\"e5ea65f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">I develop visual identities, websites, logos, brand guidelines, and both printed and digital graphic materials.<\/p>\n<p data-start=\"1885\" data-end=\"2027\">I also create assets such as banners, business cards, institutional materials, and all necessary visual applications to ensure brand consistency.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c9b93c4 elementor-section-full_width elementor-section-height-min-height elementor-section-content-middle elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"c9b93c4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6f9961c\" data-id=\"6f9961c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-21db79c elementor-widget elementor-widget-heading\" data-id=\"21db79c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What I Do<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ecd3b55 elementor-widget__width-initial elementor-widget-tablet__width-initial wpr-flip-box-animation-flip wpr-flip-box-animation-3d-yes wpr-flip-box-anim-direction-right wpr-flip-box-front-align-center wpr-flip-box-back-align-center elementor-widget elementor-widget-wpr-flip-box\" data-id=\"ecd3b55\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t<div class=\"wpr-flip-box\" data-trigger=\"hover\">\n\t\t\t\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-front wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-icon\">\n\t\t\t\t\t\t<i class=\"fas fa-print\"><\/i>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">Stationery <\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><p style=\"font-size: 22px;font-weight: bold;margin-bottom: 8px;color: #3bc5eb\">What it is<\/p><p style=\"font-size: 20px;line-height: 1.6;color: #000000a8\">Corporate stationery includes materials such as business cards, letterheads, email signatures, and standardized presentations, all aligned with the brand\u2019s visual identity.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-back wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-flip-box-link\" href=\"#\"><\/a>\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">\n\t\t\t\t\t\t\tProblems it solves\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><ul style=\"text-align: left;color: #000000A8\">\n \t<li>Unprofessional image in client interactions<\/li>\n \t<li>Materials not aligned with the brand identity<\/li>\n \t<li>Lack of consistency in formal communication<\/li>\n<\/ul>\n<p style=\"text-align: center;margin-top: 16px\">It reinforces authority, conveys organization, and strengthens the company\u2019s credibility.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2bd0cc elementor-widget__width-initial elementor-widget-tablet__width-initial wpr-flip-box-animation-flip wpr-flip-box-animation-3d-yes wpr-flip-box-anim-direction-right wpr-flip-box-front-align-center wpr-flip-box-back-align-center elementor-widget elementor-widget-wpr-flip-box\" data-id=\"a2bd0cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t<div class=\"wpr-flip-box\" data-trigger=\"hover\">\n\t\t\t\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-front wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-icon\">\n\t\t\t\t\t\t<i class=\"fas fa-mouse-pointer\"><\/i>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">Landing Page<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><p style=\"font-size: 22px;font-weight: bold;margin-bottom: 8px;color: #3bc5eb\">What it is<\/p><p style=\"font-size: 20px;line-height: 1.6;color: #000000a8\">A landing page is a conversion-focused page designed to guide the user toward a specific action, such as signing up or making a purchase.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-back wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-flip-box-link\" href=\"#\"><\/a>\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">\n\t\t\t\t\t\t\tProblems it solves\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><ul style=\"text-align: left;color: #000000a8\">\n \t<li>Low conversion rates<\/li>\n \t<li>Campaigns without clear direction<\/li>\n \t<li>User attention dispersion<\/li>\n<\/ul>\n<p style=\"text-align: center;margin-top: 16px\">It concentrates the message and enhances the performance of digital campaigns.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f2f579 elementor-widget__width-initial elementor-widget-tablet__width-initial wpr-flip-box-animation-flip wpr-flip-box-animation-3d-yes wpr-flip-box-anim-direction-right wpr-flip-box-front-align-center wpr-flip-box-back-align-center elementor-widget elementor-widget-wpr-flip-box\" data-id=\"1f2f579\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t<div class=\"wpr-flip-box\" data-trigger=\"hover\">\n\t\t\t\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-front wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-icon\">\n\t\t\t\t\t\t<i class=\"fas fa-pen-nib\"><\/i>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">Visual Identity<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><p style=\"font-size: 22px;font-weight: bold;margin-bottom: 8px;color: #3bc5eb\">What it is<\/p><p style=\"font-size: 20px;line-height: 1.6;color: #000000a8\">Visual identity is the set of elements that represent a brand: logo, colors, typography, symbols, and graphic patterns that shape its image.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-back wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-flip-box-link\" href=\"#\"><\/a>\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">\n\t\t\t\t\t\t\tProblems it solves\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><ul style=\"text-align: left;color: #000000a8\">\n \t<li>Lack of clear positioning<\/li>\n \t<li>Difficulty in brand recognition<\/li>\n \t<li>Amateur or inconsistent image<\/li>\n<\/ul>\n<p style=\"text-align: center;margin-top: 16px\">It creates personality, differentiation, and strengthens the perceived value of the brand.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c66dae elementor-widget__width-initial elementor-widget-tablet__width-initial wpr-flip-box-animation-flip wpr-flip-box-animation-3d-yes wpr-flip-box-anim-direction-right wpr-flip-box-front-align-center wpr-flip-box-back-align-center elementor-widget elementor-widget-wpr-flip-box\" data-id=\"7c66dae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t<div class=\"wpr-flip-box\" data-trigger=\"hover\">\n\t\t\t\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-front wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-icon\">\n\t\t\t\t\t\t<i class=\"far fa-file-pdf\"><\/i>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">Institutional Materials<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><p style=\"font-size: 22px;font-weight: bold;margin-bottom: 8px;color: #3bc5eb\">What it is<\/p>\n<p style=\"font-size: 20px;line-height: 1.6;color: #000000a8\">Creation of institutional presentations, proposals, and materials such as e-books, catalogs, and portfolios, structured with clear visual hierarchy and aligned with the brand identity.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-back wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-flip-box-link\" href=\"#\"><\/a>\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">\n\t\t\t\t\t\t\tProblems it solves\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><ul style=\"text-align: left;color: #000000a8\">\n \t<li>Disorganized slides and materials<\/li>\n \t<li>Difficulty in conveying information clearly<\/li>\n \t<li>Long content without visual structure<\/li>\n<\/ul>\n<p style=\"text-align: center;margin-top: 16px\">It improves readability, organizes arguments, and enhances professional perception in meetings and presentations.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8cc8ac0 elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget-mobile__width-initial wpr-flip-box-animation-flip wpr-flip-box-animation-3d-yes wpr-flip-box-anim-direction-right wpr-flip-box-front-align-center wpr-flip-box-back-align-center elementor-widget elementor-widget-wpr-flip-box\" data-id=\"8cc8ac0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t<div class=\"wpr-flip-box\" data-trigger=\"hover\">\n\t\t\t\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-front wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-icon\">\n\t\t\t\t\t\t<i class=\"fas fa-laptop\"><\/i>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">Website<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><p style=\"font-size: 22px;font-weight: bold;margin-bottom: 8px;color: #3bc5eb\">What it is<\/p><p style=\"font-size: 20px;line-height: 1.6;color: #000000a8\">A website is the structured digital presence of a brand. It organizes information, presents services or products, and guides users toward strategic actions.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-back wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-flip-box-link\" href=\"#\"><\/a>\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">\n\t\t\t\t\t\t\tProblems it solves\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><ul style=\"text-align: left;color: #000000a8\">\n \t<li>Lack of online credibility<\/li>\n \t<li>Loss of sales opportunities<\/li>\n \t<li>Scattered information across social media<\/li>\n<\/ul>\n<p style=\"text-align: center;margin-top: 16px\">It centralizes communication and increases the business\u2019s conversion potential.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-241f7ed elementor-widget__width-initial elementor-widget-tablet__width-initial wpr-flip-box-animation-flip wpr-flip-box-animation-3d-yes wpr-flip-box-anim-direction-right wpr-flip-box-front-align-center wpr-flip-box-back-align-center elementor-widget elementor-widget-wpr-flip-box\" data-id=\"241f7ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t<div class=\"wpr-flip-box\" data-trigger=\"hover\">\n\t\t\t\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-front wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-icon\">\n\t\t\t\t\t\t<i class=\"fas fa-photo-video\"><\/i>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">Video Editing<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><p style=\"font-size: 22px;font-weight: bold;margin-bottom: 8px;color: #3bc5eb\">What it is<\/p><p style=\"font-size: 20px;line-height: 1.6;color: #000000a8\">Video editing organizes footage, cuts, soundtracks, captions, and pacing to transform raw recordings into clear, professional content aligned with the brand\u2019s message.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"wpr-flip-box-item wpr-flip-box-back wpr-anim-timing-ease-default\">\n\n\t\t\t\t<div class=\"wpr-flip-box-overlay\"><\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"wpr-flip-box-content\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-flip-box-link\" href=\"#\"><\/a>\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"wpr-flip-box-title\">\n\t\t\t\t\t\t\tProblems it solves\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-flip-box-description\"><ul style=\"text-align: left;color: #000000a8\">\n \t<li>Long or unfocused videos<\/li>\n \t<li>Confusing or unattractive communication<\/li>\n \t<li>Low retention and engagement<\/li>\n<\/ul>\n<p style=\"text-align: center;margin-top: 16px\">It improves message clarity, enhances content value, and makes communication more dynamic and consistent.<\/p><\/div>\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3e5f724 elementor-section-full_width elementor-section-height-min-height elementor-section-content-middle elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"3e5f724\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-87cc770\" data-id=\"87cc770\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ceb044 elementor-widget elementor-widget-heading\" data-id=\"5ceb044\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Portfolio<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4686bc3 elementor-gallery--filter-align-center elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-gallery\" data-id=\"4686bc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:8,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;custom&quot;,&quot;url&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.behance.net\\\/larissaapareci4&quot;,&quot;is_external&quot;:&quot;on&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;image_hover_animation&quot;:&quot;grow&quot;,&quot;columns_mobile&quot;:2,&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:8,&quot;sizes&quot;:[]},&quot;lazyload&quot;:&quot;yes&quot;,&quot;gallery_layout&quot;:&quot;grid&quot;,&quot;columns&quot;:4,&quot;columns_tablet&quot;:2,&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;aspect_ratio&quot;:&quot;3:2&quot;,&quot;show_all_galleries&quot;:&quot;yes&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-gallery__titles-container e--pointer-background e--animation-sweep-up\" aria-label=\"Gallery filter\" data-no-translation-aria-label=\"\">\n\t\t\t\t\t\t\t\t\t<a class=\"elementor-item elementor-gallery-title\" role=\"button\" tabindex=\"0\" data-gallery-index=\"all\">\n\t\t\t\t\t\tAll\t\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a class=\"elementor-item elementor-gallery-title\" role=\"button\" tabindex=\"0\" data-gallery-index=\"0\">\n\t\t\t\t\t\tWeb Design\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-item elementor-gallery-title\" role=\"button\" tabindex=\"0\" data-gallery-index=\"1\">\n\t\t\t\t\t\tVisual Identity\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-item elementor-gallery-title\" role=\"button\" tabindex=\"0\" data-gallery-index=\"2\">\n\t\t\t\t\t\tSocial Media Design\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-item elementor-gallery-title\" role=\"button\" tabindex=\"0\" data-gallery-index=\"3\">\n\t\t\t\t\t\tRedesign\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" data-e-gallery-tags=\"0\" href=\"https:\/\/www.behance.net\/larissaapareci4\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/lapmkt.com\/wp-content\/uploads\/2026\/03\/1-300x169.png\" data-width=\"300\" data-height=\"169\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" data-e-gallery-tags=\"0\" href=\"https:\/\/www.behance.net\/larissaapareci4\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/lapmkt.com\/wp-content\/uploads\/2026\/03\/5-300x169.png\" data-width=\"300\" data-height=\"169\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" data-e-gallery-tags=\"0\" href=\"https:\/\/www.behance.net\/larissaapareci4\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/lapmkt.com\/wp-content\/uploads\/2026\/02\/web-design-app-1-1_page-0001-300x169.jpg\" data-width=\"300\" data-height=\"169\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" data-e-gallery-tags=\"1\" href=\"https:\/\/www.behance.net\/larissaapareci4\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/lapmkt.com\/wp-content\/uploads\/2026\/02\/capa-flowers-300x212.png\" data-width=\"300\" data-height=\"212\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" data-e-gallery-tags=\"1\" href=\"https:\/\/www.behance.net\/larissaapareci4\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/lapmkt.com\/wp-content\/uploads\/2026\/02\/portal-do-encantamento-40-300x212.jpg\" data-width=\"300\" data-height=\"212\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" data-e-gallery-tags=\"1\" href=\"https:\/\/www.behance.net\/larissaapareci4\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/lapmkt.com\/wp-content\/uploads\/2026\/02\/trote-1-300x212.jpg\" data-width=\"300\" data-height=\"212\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" data-e-gallery-tags=\"1\" href=\"https:\/\/www.behance.net\/larissaapareci4\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/lapmkt.com\/wp-content\/uploads\/2026\/02\/lazy-tudo-300x212.png\" data-width=\"300\" data-height=\"212\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" data-e-gallery-tags=\"1\" href=\"https:\/\/www.behance.net\/larissaapareci4\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/lapmkt.com\/wp-content\/uploads\/2026\/02\/APRESENTACAO-TABULEIRO.pdf1_-300x212.png\" data-width=\"300\" data-height=\"212\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" data-e-gallery-tags=\"2\" href=\"https:\/\/www.behance.net\/larissaapareci4\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/lapmkt.com\/wp-content\/uploads\/2026\/02\/2-300x212.png\" data-width=\"300\" data-height=\"212\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" data-e-gallery-tags=\"3\" href=\"https:\/\/www.behance.net\/larissaapareci4\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/lapmkt.com\/wp-content\/uploads\/2026\/02\/Sem-titulo-1-300x300.jpg\" data-width=\"300\" data-height=\"300\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d3a7bd elementor-widget__width-inherit elementor-button-info elementor-align-center elementor-invisible elementor-widget elementor-widget-button\" data-id=\"7d3a7bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wa.me\/5511989564067?text=Ol%C3%A1%2C%20meu%20nome%20%C3%A9%20____.Vim%20pela%20p%C3%A1gina%20de%20Comunica%C3%A7%C3%A3o%20Visual%20do%20seu%20site.Gostaria%20de%20or%C3%A7amento%20para%3A%20____.%C3%89%20para%20empresa%20nova%20ou%20rebranding%3F%20____.\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Get in touch<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Comunica\u00e7\u00e3o Visual Desenvolvo identidade visual, sites, logotipo, manual de marca e materiais gr\u00e1ficos impressos e digitais. Tamb\u00e9m atuo com pe\u00e7as como banners, cart\u00f5es, materiais institucionais e desdobramentos visuais necess\u00e1rios para dar unidade \u00e0 marca. O que fa\u00e7o: Papelaria O que \u00e9 A papelaria institucional re\u00fane materiais como cart\u00e3o de visita, papel timbrado, assinatura de e-mail e apresenta\u00e7\u00f5es padronizadas, alinhados \u00e0 identidade visual. O que soluciona Imagem pouco profissional no contato com clientes; Materiais desalinhados da identidade da marca; Falta de padroniza\u00e7\u00e3o na comunica\u00e7\u00e3o formal. Ela refor\u00e7a autoridade, transmite organiza\u00e7\u00e3o e fortalece a percep\u00e7\u00e3o de credibilidade da empresa. Landing Page O que \u00e9 A landing page \u00e9 uma p\u00e1gina focada em convers\u00e3o, criada para direcionar o usu\u00e1rio a uma a\u00e7\u00e3o espec\u00edfica, como cadastro ou compra. O que soluciona Baixa taxa de convers\u00e3o; Campanhas sem direcionamento claro; Dispers\u00e3o de aten\u00e7\u00e3o do usu\u00e1rio. Ela concentra a mensagem e potencializa resultados em campanhas digitais. Identidade Visual O que \u00e9 A identidade visual \u00e9 o conjunto de elementos que representa a marca: logotipo, cores, tipografia, s\u00edmbolos e padr\u00f5es gr\u00e1ficos que constroem sua imagem. O que soluciona Falta de posicionamento claro; Dificuldade de reconhecimento; Imagem amadora ou inconsistente. Ela cria personalidade, diferencia\u00e7\u00e3o e fortalece a percep\u00e7\u00e3o de valor da marca. Materiais Institucionais O que \u00e9 Cria\u00e7\u00e3o de apresenta\u00e7\u00f5es institucionais, propostas e materiais como e-books, cat\u00e1logos e portf\u00f3lios, organizados com hierarquia visual clara e alinhados \u00e0 identidade da marca. O que soluciona Slides e materiais desorganizados; Dificuldade de transmitir informa\u00e7\u00f5es com clareza; Conte\u00fados extensos sem padr\u00e3o visual. Ele facilita a leitura, organiza argumentos e fortalece a percep\u00e7\u00e3o profissional em reuni\u00f5es e apresenta\u00e7\u00f5es. Website O que \u00e9 O site \u00e9 a presen\u00e7a digital estruturada da marca. Organiza informa\u00e7\u00f5es, apresenta servi\u00e7os ou produtos e direciona o usu\u00e1rio para a\u00e7\u00f5es estrat\u00e9gicas. O que soluciona Falta de credibilidade online; Perda de oportunidades de venda; Informa\u00e7\u00f5es dispersas nas redes sociais. Ele centraliza a comunica\u00e7\u00e3o e amplia a capacidade de convers\u00e3o do neg\u00f3cio. Edi\u00e7\u00e3o de V\u00eddeo O que \u00e9 A edi\u00e7\u00e3o de v\u00eddeo organiza imagens, cortes, trilhas, legendas e ritmo para transformar grava\u00e7\u00f5es brutas em um material claro, profissional e alinhado \u00e0 proposta da marca. O que soluciona V\u00eddeos longos ou sem dire\u00e7\u00e3o; Comunica\u00e7\u00e3o confusa ou pouco atrativa; Baixa reten\u00e7\u00e3o e dificuldade de engajamento. Ela melhora a compreens\u00e3o da mensagem, valoriza o conte\u00fado e torna a comunica\u00e7\u00e3o mais din\u00e2mica e consistente. Portif\u00f3lio: Todos Web Design Identidade Visual Design Social Media Releitura Entrar em contato<\/p>","protected":false},"author":1,"featured_media":0,"parent":141,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-255","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/lapmkt.com\/en\/wp-json\/wp\/v2\/pages\/255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lapmkt.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lapmkt.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/lapmkt.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lapmkt.com\/en\/wp-json\/wp\/v2\/comments?post=255"}],"version-history":[{"count":71,"href":"https:\/\/lapmkt.com\/en\/wp-json\/wp\/v2\/pages\/255\/revisions"}],"predecessor-version":[{"id":619,"href":"https:\/\/lapmkt.com\/en\/wp-json\/wp\/v2\/pages\/255\/revisions\/619"}],"up":[{"embeddable":true,"href":"https:\/\/lapmkt.com\/en\/wp-json\/wp\/v2\/pages\/141"}],"wp:attachment":[{"href":"https:\/\/lapmkt.com\/en\/wp-json\/wp\/v2\/media?parent=255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}